Growing Eco-friendly Brands in The UK and Internationally
Brands We Support
We support brands that are trying to do some GOOD.
We choose to collaborate with environmentally conscious brands to expand their B2B sales and provide consumers more sustainable choices.
|What we do
We help grow eco-friendly brands on international markets by developing cost-effective sales and growth strategies.
We help conscious brands cost-effectively grow sales across retail and wholesale.
We work with brands committed to reshaping consumer habits and reducing environmental impact.
We support brands that uphold fair labour practices.
How We Support Your Brand
We provide a range of services that are crucial to grow and scale your business on the market.
Sales and Account Management
Our team of sales experts help grow your sales, handling everything from sales support to account management. We also provide logistics and 3PL solutions, ensuring efficient distribution both locally and internationally. In addition, we handl all legal and compliance details, so you can focus on what matters most – your business.
Brand Strategy & Growth
We help your brand succeed by crafting a clear go-to-market strategy, refining your brand positioning, and identifying new market opportunities. We support key brand strategies including market positioning, channel strategy, product range and NPD, as well as retailer relations, to ensure you're always ahead of the competition.
Amazon Management
Our Amazon account managers ensure your products are positioned in front of the right consumer, helping you scale your business with ease.
Mi Eco have been a delight to work with, we’re in month five and they have delivered significant new business in the short period that they have been a part of our team.
I was apprehensive to hand over the wholesale part of our sales operation, but they work as an extension of the brand, ensuring that they really understand the USPs and how to sell the proposition and range.
The CRM system is a god-send and helps us to keep up with new leads and monitor progress whenever we need to. Where other agencies want you to sign up to large fees and no commitment, Mi Eco are flexible to a different approach. It is refreshing working with people who really value integrity.
If you’re a sustainable brand, I would highly recommend exploring how Mi Eco can unlock new distribution in the UK & beyond for you.
Emma King
Sales Director at OceanSaver
We started our partnership with Mi Eco 4 months ago, and we are thoroughly impressed by their professional approach and extensive network in both the French and UK markets. Jean-Bernard has been instrumental in developing our sales in France, while Soo and Mark have made significant strides in the UK market.
Their structured approach, technical set up, and professionalism have amazed us. Their strategic planning and execution have led to several promising meetings with potential customers, and we have already received our first order.
Mi Eco’s dedication and expertise have been evident throughout our collaboration, and we are excited about the continued growth and opportunities this partnership will bring.
Nick Declecrq
Director at OxFam FairTrade
Working with Mi Eco has been a pleasure. Soo swept in and created a full sales pipeline for us within weeks, developed our sales assets and processes, and built all our B2B relationships. Thanks to her work, we secured 4 sizeable wholesale listings and multiple retail listings within 12 months.
Arran, George and the rest of the team also developed additional services, tools and templates which really gave us new insights and helped guide our strategic decision making for B2B growth.
I would strongly recommend Mi Eco to any small to medium business looking to build B2B channels without the expense of a full in house sales team.
Laura Crawford
Founder and CEO at Mama Bamboo
We have been working with Mi Eco now for the past 12 months and have seen some great success in the wholesale market, not only in the UK but around Europe. The team is built up of multiple people who have different experience and knowledge in the wholesale market so a question can always be answered or problem never not solved.
As a small business its extremely hard to manage every aspect of day to day operations so having the Mi Eco team behind us is extremely comforting knowing they are handling the day to day sales and communications with existing and new clients. Even though they are not in house it really does feel like we have an in house sales team.
Aside from the sales they are constantly working with our team to come up with new ideas and concepts that will push the brand forwards and make us stand out from our competition. Making our products more attractive for the wholesale and retail market. We are excited to continue working with Mi Eco and building a strong brand together over the next few years.
William Vince
Co-Founder at The Mosquito Company
Georganics started working with Mi Eco for sales development in January 2022 - within the first four months their team had closed businesses with the top three UK accounts that the company had targeted to onboard in the medium term. During that time they also created an extensive pipeline of 30+ potential UK accounts and started negotiations with nationwide retailers of the likes of Ocado. Mi Eco then led our EU penetration strategy and started conversations with buying groups such as Jeronimo Martins, Rewe Group and Carrefour.
In addition to Mi Eco's support; working with the founder Arran, I find him to be confident dealing with a diversity of tasks and topics that go beyond the job description. They genuinely understand the need for consumers to change to sustainable purchasing patterns, and they simply know how to convince buyers about it.
For all the above mentioned reasons, and because they have been a pleasure to work with, I wouldn’t hesitate to recommend Mi Eco for any other eco-conscious consumer goods company.
Piedad Mejías
Sales Director at Georganics
Working with Mi Eco is eye-opening, the team is knowledgeable, helpful and truly transparent in their processes and techniques. They're also extraordinarily organised and systematic - data driven but with a human touch. We have found this approach particularly helpful for our small business environment where it can sometimes be hard to see the wood for the trees!
The team is also a pleasure to work with, making catch-ups both informative and enjoyable, with their expert advice coming together collaboratively with our requirements. They integrate themselves seamlessly, within a week, you won't know what you did before Mi Eco! Our sales manager (George) quickly and systematically approached 300+ potential accounts, a reach that we never would have managed alone.
Clemmie Reed
Corporate Sales Lead at AgoodCompany
We have worked with Mi Eco for 5 months now and I can only say good things about Arran and his team. As a small company, we are often misunderstood and we have very little flexibility when we engage with Agencies. Our experience with Mi Eco is exactly the opposite.
Mi Eco has shown they fully understand small companies like ours. They have always been very kind, empathetic and highly adaptable to our needs. They are super-organised (which helps us enormously) and proactive. True problem-solvers. It goes without saying that their knowledge and connections of the B2B market are extensive, which helps you avoid making inexperienced mistakes.
Mi Eco want to do good and so do we - alignment with our ethical and sustainable values has also been key. If you are thinking of expanding the B2B side of your business, I would not even blink twice to recommend Mi-Eco.
Gemma Guilera
Co-Founder at Moving Beans
Why Choose Us?
Our B2B sales and business development services will help your brand grow - all services are based on our core values:
1
Collaborative
Our sales managers will be embedded within your team, representing your brand.
2
Open
Access to our professional CRM providing full visibility of every lead, conversation and deal.
3
Transparent
Live reporting, fortnightly meetings and quaterly progress reviews for total strategic alignment.
Our Environmental Impact
We are transforming our world into a healthier, more equitable, and sustainable place
1% For The Planet
We are members of 1% for the planet and donate at least 1% of our annual revenue to certified environmental organisations
Living Wage
More than just a living wage employer, we have an equality based pay structure for all. We believe in equality and fairness for all.
Climate Partner Certified
We became certified by ClimatePartner, passing the 5 crucial steps needed to obtain this certiifcation.
SME Climate Hub
We have committed to achieving net zero emissions before 2050, targeting 2025 as our year to offset our entire carbon footprint.
We are a fully remote team of sales experts, growing ethical brands across the UK, Europe, and internationally.
Arran Lawson
Founder & CEO
Arran is the CEO and Founder of Mi Eco and is a passionate advocate for sustainability and responsible consumerism. His vision is to lead transformational change where every single product made, distributed, and consumed contributes to the betterment of our earth.
Soo Cieszynska
Sales Manager
Soo has worked in the food and retail industry for 15 years and is highly skilled in creating long-term relationships with suppliers, buyers and retailers. She is passionate about driving sales, especially for organic and eco-friendly brands.
Al Overton
Brand Strategist
Al is an expert in defining, building and maintaining a strong brand identity for your brand. He analyzes market trends, target audience behavior, and competitive landscapes to create strategies that differentiate your brand from the rest.
Mark Hancock
Sales Manager
Mark has been a Sales & Marketing director for over 20 years in the top FMCG industry. He has promoted and grown several brands and is an expert in building profitable relationships with suppliers and buyers.